A luxury regional hotel curating slow, sensory-led seasonal stays
The Clairfield Hotel
CLIENT:
Brand Naming, Brand Strategy, Brand Identity + Website
SERVICE:
Hotels + Tourism
INDUSTRY:
2025
YEAR:
Inspired by the quiet pull of regional escape, the rhythm of the seasons, and the slowness of a stay built for real sensory pleasure, the creative direction was clear from the very beginning. It needed to be refined, tactile and unhurried, with a visual language and colour palette that celebrated the indulgence of slowing down.
[01]
BRAND NAMING + BRAND IDENTITY
[02]
BRAND MESSAGING
[03]
WAYFINDING
[04]
sQUARESPACE WEBSITE DESIGN + development
[05]
CREATIVE DIRECTION + BRAND STRATEGY
[06]
PRINT DESIGN + PRODUCTION OF BRANDED COLLATERAL